OFFICIAL PRESS RELEASE
The Energy Builds, The Crowd Grows, The Aura Takes Over
Quezon City, Philippines – March 1, 2026 — CFMOTO Philippines has officially revealed the country’s newest retro-inspired scooter, the much-anticipated 150 Aura, marking a milestone moment for urban riders and style enthusiasts alike. After weeks of growing excitement and online buzz, the brand finally revealed not only the scooter’s standout features but also the details many had been eagerly waiting for: its price, technology highlights, and design philosophy that blends timeless elegance with modern innovation. The two-day launch celebration transformed the venue into a vibrant hub of music, lifestyle, and community. Day 1 was ignited by the dynamic hosting of Tristan Cheng and Rocio, who kept the program flowing with energy and spontaneity, while DJ sets by DJ Katsy Lee elevated the atmosphere and turned the launch into a full-blown celebration. The crowd responded with enthusiasm, immersing themselves in the displays, interactive booths, and the unmistakable presence of the 150 Aura at center stage.
By Day 2, the excitement intensified as even more visitors flocked to the public showcase, filling the venue with heightened anticipation. The program opened with high energy as Sam YG brought his signature wit and charisma, instantly electrifying the crowd. Speculation grew around the identity of the event’s mystery guest, building suspense that culminated in the much-awaited reveal of Motostrada’s ambassador Donny Pangilinan. His appearance sent waves of excitement through the audience as he explored the booth, participated in the Wall of Photo Ride competition, gamely tried the basketball challenge, and warmly engaged with fans. He also shared his impressions of the 150 Aura, expressing admiration for its classic aesthetic and city-ready performance.
A major highlight of the program was the awarding ceremony for the Photo Ride Competition held last February 21–22, 2026. The competition celebrated creativity and storytelling through motion and photography, capturing the spirit of urban exploration. Novelyn Quiamco took home the Best Last Shot award, while Jav Tarun secured the 2nd Runner-Up position, and Juanico Fernandez was named 1st Runner-Up. Emerging as the grand winner was Jio Villegas, who also clinched the Best Film Roll and Most Unique Shot awards. His compelling entries, photographed along Taft Avenue, the abandoned Amazing Show, and various corners of Manila, stood out for their cinematic perspective and authentic portrayal of the ride experience. The competition entries were evaluated by a distinguished panel of judges composed of AG De Mesa, Professional Photographer and University Professor; Ryle Uy, Professional Photographer and Influencer; and Glenn Gatan, Marketing Manager at Fujifilm Philippines, whose collective expertise in photography, visual storytelling, and brand perspective ensured a well-rounded and credible selection process.
As the evening reached its peak, OPM band Hale took the stage, delivering crowd favorites such as “Blue Sky,” “Kung Wala Ka,” and “The Day You Said Goodnight.” The audience sang along passionately, their voices filling the venue with nostalgia and emotion. The performance perfectly encapsulated the spirit of the 150 Aura—modern yet timeless, energetic yet refined.
Pushing beyond the traditional limits of motorcycle launches, CFMOTO Philippines elevated the experience through its collaboration with Fujifilm Philippines, transforming the debut into an interactive and street-driven creative movement. By integrating the 150 Aura into a photography contest that encouraged riders and enthusiasts to capture real moments on real streets, the brand redefined how a scooter can be introduced to the market. It was a unique, fun, and immersive way of showcasing the 150 Aura in its natural element—on the road, within the city, and through the eyes of its community.
With innovation at its core and creativity leading the way, the launch of the 150 Aura proves that CFMOTO Philippines is not just introducing a new scooter, but reshaping the narrative of mobility and lifestyle. This bold collaboration and experiential approach signal a new era for the brand—where performance meets personality, and every ride becomes a story waiting to be told.
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