Riders in Southern Luzon no longer need to make the long haul to Metro Manila just to pick up a classic British bike or get official maintenance. Instead, Triumph Motorcycles Philippines teamed up with New Nemar Corporation (UNMR) to open its newest Triumph Motorcycles Lipa dealership at Motorrad Alley in Lipa City, Batangas.
Triumph Motorcycles official dealership facility.
During the grand opening, familiar faces from local motorcycle clubs, media vloggers, and company leadership—including New Nemar President Michelle Luistro Mojares-Fabie, board members, and Triumph Philippines GM Mark Gabriel—all gathered for a ribbon-cutting and showroom blessing.
For the team at UNMR and Triumph, setting up shop in Lipa is about building a proper home base for the local riding scene. Indeed, as Mark Gabriel pointed out during his speech, Triumph isn’t just about selling bikes on a showroom floor—it’s built on a long-standing culture of riding freedom, engine feel, and mechanical heritage.
What Riders Can Expect at the New Lipa Location:
- Full Motorcycle Lineup: Direct access to Triumph’s popular 400cc TR-Series range, including the Speed 400, Scrambler 400 X, café-racer-inspired Thruxton 400, and flat-tracker-styled Tracker 400.
- Official Service Center: A full-service bay run by factory-trained techs who actually know these bikes inside out, fully stocked with genuine spare parts and diagnostic tools to keep your ride running right.
- Rider Hub & Events: A dedicated physical space designed for weekend group rides, technical workshops, and local enthusiast meetups across CALABARZON.
“We are honored to bring this heritage closer to the riders of Batangas and Southern Luzon, ensuring every owner experiences unmatched after-sales care and consultative service.”
In addition, a key highlight of the showcase was Triumph’s expanded 400cc TR-Series platform, headlined by the all-new Thruxton 400 and Tracker 400. On one hand, the Thruxton 400 brings iconic café racer styling with clip-on handlebars and a sleek front fairing. On the other hand, the Tracker 400 offers an aggressive, flat-track-inspired street setup with wide handlebars and dual-purpose tires. Consequently, both models join the Speed 400 and Scrambler 400 X, giving local riders a complete range of modern classics paired with full service support, factory diagnostics, and genuine accessories.
For a visual look at how these two models compare on the road, check out this Triumph Tracker 400 vs Thruxton 400 Comparison Details.
TECHNICAL SPECIFICATION:
| Triumph Thruxton 400 | Specification | Triumph Tracker 400 |
| Liquid-cooled, 4-valve, DOHC Single | Engine Type | Liquid-cooled, 4-valve, DOHC Single |
| 398.15 cc | Displacement | 398.15 cc |
| 40 PS (39.5 bhp) @ 8,000 RPM | Max Power | 40 PS (39.5 bhp) @ 8,000 RPM |
| 37.5 Nm @ 6,500 RPM | Max Torque | 37.5 Nm @ 6,500 RPM |
| 6-speed with slip & assist clutch | Transmission | 6-speed with slip & assist clutch |
| Cafe Racer (clip-on bars, forward lean) | Riding Style | Flat Tracker (upright, wide handlebars) |
| Retro front cowl / half-fairing | Front Styling | Minimalist headlight mask/plate |
| 43mm USD Big Piston forks | Front Suspension | 43mm USD Big Piston forks |
| Gas monoshock with reservoir | Rear Suspension | Gas monoshock with reservoir |
| 300mm disc, 4-piston radial caliper, ABS | Front Brakes | 300mm disc, 4-piston radial caliper, ABS |
| 17-inch cast alloy, road tires | Wheels & Tires | 17-inch cast alloy, dual-purpose tread |
| 13 Liters | Fuel Capacity | 13 Liters |
Ultimately, riders can expect more from Triumph Motorcycles as they key into South Luzon right at Motorrad Alley in Lipa, Batangas. Specifically, the arrival of the all-new Tracker and Thruxton models brings a fresh spark to the daily traffic network on Lipa roads, giving local commuters and weekend enthusiasts two stylish, nimble options to weave through town or hit the open highway. As a result, with a full-service facility and genuine parts now available right in their backyard, Batangas riders can spend less time worrying about maintenance and more time enjoying the ride with Triumph Motorcycles PH.
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