Kawasaki hosted the “Kawasaki Dirtified” Showcasing the Off-road lineup from purposely built to play and get serious on mud, dirt, and sunshine.
ARAYAT, PAMPANGA – In a move to strengthen its presence in the Philippines’ growing off-road market, Kawasaki Motors Philippines recently hosted its inaugural “Kawasaki Dirtified” event at the Ground Zero MX Track. The exclusive gathering invited media partners to experience and provide “raw reviews” of the brand’s latest dual-sport motorcycles, all-terrain vehicles (ATVs), and utility vehicles.
Nestled at the foothills of Mount Arayat, the Ground Zero facility—known for its challenging and well-maintained tracks—served as the perfect proving ground. The venue’s rugged, muddy, and soft terrain pushed the vehicles to their limits while providing participants with an adrenaline-fueled day of test rides.
The event showcased an impressive fleet of Kawasaki’s off-road vehicles. Highlights was the highly-anticipated test ride of the versatile KLX units. The rugged KLR650 Adventure and the powerful Brute Force 750 V-twin ATV is also hard to miss. The standout for many riders was praised for its smooth performance. Its ease to control power and its capability for both leisure and utility is a thumbs-up for everyone.
In addition to the test ride units, Kawasaki displayed a range of its larger vehicles, including the Teryx KRX1000 and Mule Pro DXT-FE side-by-sides. These machines, designed for heavy-duty tasks. It doubles its purpose on adventurous transport that underscores Kawasaki’s commitment. To provide comprehensive mobility solutions for work and play is what “Kawasaki Dirtified” is all about.
Kawasaki officials, including Mr. Ichigawa and Mr. Richard Natividad, were on hand to provide insights and technical briefings. The focus remained on a direct, hands-on experience. This allows riders to feel the power and versatility firsthand. And this experience delivers authentic feedback directly from the test riders.
Participants were required to complete waivers. Attendees underwent safety orientation led by experienced track marshals. The event concluded on a high note. It solidifies Kawasaki in the off-road and adventure mobility sector in the Philippines.
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