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“Live to Defy” represents Yamaha’s formal commitment to brand autonomy and purposeful innovation – Alex A – Traffic Network PH Transcending transient market trends, the campaign encourages riders to challenge conventional norms through authentic self-expression. This philosophy of…
Yamaha Summit 2026: Dare to Defy Unites Leaders to Revolutionize the Filipino Riding Experience Through Digital Innovation and Bold Leadership. Yamaha Motor Philippines officially launched Yamaha Summit 2026: Dare to Defy, a strategic gathering of…
Beyond the Machine: Why Yamaha’s New “LIVE TO DEFY” Philosophy is Inspiring a New Generation to Ride with Purpose and Conviction Yamaha Motor Philippines has officially launched “LIVE TO DEFY,” a bold brand philosophy designed…
Yamaha Philippines debuts the LEXI 155, featuring a VVA engine and Y-Connect, priced at Php 99,900 for riders seeking progress. – Alex A – Traffic Network PH Yamaha Motor Philippines officially unveiled the new LEXI 155 at the…
Yamaha Motor Philippines Unveils a Powerful New Philosophy of Defiance and Freedom Encouraging Riders to Break Away From Convention and Move Yamaha Motor Philippines is launching a transformative brand movement centered on “defiance”—a bold philosophy…
Yamaha Grand Prix Roars Back to Life in Philippines with Thrilling Races and Rising Stars The Yamaha Grand Prix is back and it’s bigger than ever! The first leg of the revived series kicked off at…
Yamaha Philippines Racing Team clinches pride and perseverance at Buriram, as Wonderboy McKinley Kyle Paz finishes, while UB150 battles endure. Yamaha Philippines Racing Team concluded 2025 Asia Road Racing Championship at Buriram’s Chang International Circuit,…
Yamaha’s YECVT Unleashes Manual‑Like Control on NMAX & Aerox, Turning Everyday Rides into Thrilling, Adaptive Adventures for riders seeking performance Yamaha Motor Philippines unveiled its Yamaha Electric Continuously Variable Transmission (YECVT), a first‑of‑its‑kind automatic that…
Yamaha’s Younique Campus Outlaws Turn Davao Campus Into a Week‑Long Phygital Playground of Style, Safety, and Music for Gen Z Yamaha Motor Philippines launched the Younique Campus Outlaws, a week‑long roadshow that turned university campuses…
Revving Up Unity: YClub Leaders Summit 2025 Accelerates Community, Leadership, and Digital Innovation Across the Philippine Riding Landscape for future Yamaha Motor Philippines hosted the YClub Leaders Summit 2025 at Twin Lakes Hotel, Tagaytay, from…
